Marking the beginning of a brand renaissance (and inspiration for the future Otter Pop Vibes Tour) – Otter Pops’ sponsorship at the World Series of Beach Volleyball proved to be a game changing consumer activation. Drenched in the sun and beach culture of Southern California, the pop-up Otter Pops Beach Bar was right at home in the sand, serving up all the classic flavors of Otter Pops and the nostalgic carefree vibes of summer.