Schwarzkopf Professional Influencer Experience

Riviera Maya, Mexico

The influencers who partner with and represent the Schwarzkopf Professional brand are the lifeblood and connection to a global community of hair stylists and colorists. They are truly a part of the Schwarzkopf family; loyal to the brand, creative beyond measure, and insanely hard-working. What better way to honor and give them a much-deserved break to relax, rejuvenate, and reconnect with each other, than with a ‘family vacation’? Schwarzkopf Professional tapped ZOē to curate an experience filled with the perfect balance of indulgence and excitement…. and just the right amount of visual delight for “Insta-inspiration”. The divinely gorgeous Chable Maroma in Riviera Maya served as an anchor for the experience and a haven for the influencers, who also explored underwater museums and caves, swam with dolphins, and broke bread together right at the edge of the sand and the sea.
Inspired by the vibrant colors of nature (and hair of course) – the experience brought the Schwarzkopf brand to life at every turn and brought a sense of peace and connectedness to each guest.